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The Specialized ‘Made In Racing’ Experience
2023 UCI World Championships, Glasgow Scotland
Join Us!
As the world’s greatest cyclists assemble to contest the rainbow stripes, join Specialized to immerse yourself in the innovation and technology that helps these riders win.
From the iconic bikes of our past champions to the technology driving the future of cycling, join us to watch the races and get a once in a lifetime opportunity to experience Specialized’s Innovate or Die philosophy.
We promise, you’ll be blown away.
August 6th to 13th, 2023 City Halls & Old Fruitmarket, 100 Candleriggs, Glasgow Open Daily from 10:00 to 16:00
World Championship Celebrations
Athlete Signings
August 6th, 15:00 - 17:00 - Specialized Gravity Team, including Loic Bruni, Finn Iles, and Jordan Williams
August 7th, 16:00 to 17:00 - Peter Sagan and Remco Evenepoel
August 11th, TBD - Demi Vollering, Lotte Kopecky, and Team SD Worx
Special Extended Event Hours
August 6th
Men’s Elite Road Race Viewing
Open from 10:00 to 20:00
August 11th
Cycling Club Night
Open from 10:00 to 18:00
August 13th
Women’s Elite Road Race Viewing
Open 10:00 to 20:00
Race Viewing
Made in Racing Museum
Win Tunnel Experience
Follow @iamspecialized for more details on special events and rider celebrations all week.