People. Planet. Performance.
We believe the future of local transportation looks more like a bike than a car. Where transportation is the fastest-growing cause of greenhouse gas emissions, the bike is a powerful tool in the fight against climate change. To us, the bike is that and more. It’s a tool for freedom, community building, and mental and physical health.
People. Planet. Performance.
We believe the future of local transportation looks more like a bike than a car. Where transportation is the fastest-growing cause of greenhouse gas emissions, the bike is a powerful tool in the fight against climate change. To us, the bike is that and more. It’s a tool for freedom, community building, and mental and physical health.
At Specialized, we come to work each day with the purpose of pedaling the planet forward. For nearly half a century, one goal has remained constant—deliver the safest, highest-performing, longest-lasting bikes available.
In pursuit of this goal, energy is used, greenhouse gasses are emitted, and waste is created. While there’s always an impact to making and moving bikes, equipment, and apparel, we can do better, and we assume that riders expect us to do better too.
We are committed to building quality bikes and equipment, minimizing our environmental footprint in their creation, and establishing an effective path for reuse and recycling of everything we create.
OUR VALUES
Respect for People: We promote human rights in our offices and distribution centers, in our supply chain, and in our rider communities.
Respect for the Planet: We seek to promote the adoption of bikes and their positive impact on local transportation while continuously striving to reduce the impact of our operations.
Strive for Performance: We seek to relentlessly innovate, in order to redefine riders' expectations for safety, performance, and durability.
ADVOCACY AND OUTREACH
At Specialized, we are members of and are inspired by the community of riders we serve. We support and engage with riding communities to support more riders in more places in more ways. We are proud to work with the following partners:
- Outride. Providing evidence-based cycling programs to improve social, emotional, and cognitive health.
- Soil Searching. A movement to recognize, celebrate, and support the trail builders who help shape our sport and our stoke.
- People4Bikes. An organization championing programs and policies to make biking better, safer, and more accessible for everyone.
SOCIAL AND ENVIRONMENTAL RESPONSIBILITY
It's not enough to make the best bikes and gear in the world—how we make them, how long they last, and what happens at the end of their lives all matter to us.
Areas of Work:
- Responsible Manufacturing. Actively work to improve the social and environmental performance of our suppliers and our industry.
- Responsible Design. We make bikes for a lifetime of riding.
- Waste Reduction and Recycling. We want more butts on bikes and less stuff in the trash.
- Climate Action. Measuring and reducing our climate impacts.